| IRFU unveil new strategic plan | |||||
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 The new plan places emphasis on: * Provision of quality in all aspects of the domestic game * Focus on increasing the number of adult players * Success through winning teams in the professional game * A 25% revenue growth target to reach €69 million euro by 2012 has also been set The heart of the new plan is the Domestic Game programme which was heavily influenced by an extensive market research study commissioned by the IRFU as part of the planning process. John Hussey, Chairman of the IRFU Management Committee, which was responsible for developing the plan, said: "All of us involved in Irish rugby must continue to challenge ourselves and set ever higher goals in order to maintain and build on Ireland's position as one of the leading rugby countries in the world. "The competition in the professional environment is clear for all to see, but our ambition is to provide quality at all levels of the game to continue to build on the foundations of the domestic game, which is the key area for the success of Irish rugby. "We have an exciting range of new initiatives that we are confident will enable domestic rugby to make great strides over the next four years," he added. Click HERE to download the IRFU Strategic Plan |
