ESB to energise Under-20’s Rugby Six Nations Home Series
with Sponsorship Renewal Deal

ESB today announced a three year renewal of its sponsorship of the Under-20’s Rugby Six Nations Championship home series.  ESB will once more join Dubarry Park in staging the home fixtures in the Buccaneers club grounds in Athlone for a three year period from 2011 -2013 inclusive.

2011 marks the sixth successive season that Buccaneers and ESB have staged these prestigious  matches at Dubarry Park, Athlone.

Speaking at the announcement, ESB Electric Ireland, Commercial Manager, Ken McKervey stated    “ESB has enjoyed an excellent partnership with Buccaneers RFC and the IRFU for the past five years in supporting them in showcasing the best of Ireland Under-20’s Rugby at Dubarry Park Athlone.  The decision to renew this sponsorship for a further three years was easy considering the success we have enjoyed to date through the growing interest in Under-20’s rugby as evidenced with the impressive audience figures RTE’s live broadcasts of the games have generated over the past few years. This, combined with the experience of working with Buccaneers and the growing attendance figures at the home games makes this sponsorship an obvious choice for us, particularly in the competitive energy market of today”.

Welcoming the renewal of the sponsorship, Buccaneers RFC President Pat Hynes gratefully acknowledged “ESB’s on-going unstinting support of these prestigious international fixtures that
enabled topclass rugby come to the heartland of the country. Without ESB’s tangible patronage, Buccaneers simply could not host these hugely popular matches.”

Ireland will play two home matches against the two traditional big rugby powers at the home of Buccaneers RFC., kicking off their campaign against France on Friday, February 11th followed by a meeting with England on Friday, March 18th with both games being shown live on RTE2 TV.

Ireland will be coached this year by Mike Ruddock, who guided Wales to a senior Six Nations Grand Slam in 2005, whilst Michael Kearney is again team Manager. Ruddock’s son Rhys last year captained the Irish U-20s to winning the Six Nations Championship and has since gone on to play for Leinster and the Ireland Senior team alongside former U-20 stars Jonathan Sexton, Sean O’Brien and Cian Healy; evidence of young talent emerging from the U-20s set up.

From March 2011 onwards, the sponsorship will be branded ESB Electric Ireland when the new logo and identity for the recently announced name change for ESB’s Customer Supply and Independent Energy businesses will be rolled out.

Ireland Under-20’s Rugby Six Nations Home Series fixtures:-

Fri 11th Feb    19:45   Ireland U20s v   France U-20s    Dubarry Park   
Fri 18th Mar    19:45  Ireland U20s  v  England U-20s    Dubarry Park   

Both matches will be shown live on RTE2 TV


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